About OP 3

We believe that whatever your story, the way you show it—and tell it— makes all the difference.

OP 3 Top 3

  • Opportunity.

    Our clients’ challenges are really opportunities—we actively seek them and embrace them so we can conquer them with confidence.

  • Operations.

    We get the job done, no matter how difficult the circumstances or how tight the timeline. We’re the event version of a Special Ops Unit, attacking challenges with precise organization, expert training, and a nimble, well-equipped team.

  • Optimization.

    We constantly revisit methodologies and improve processes to make events as cost-effective, efficient, and perfect as possible. Innovation plus experience makes event headaches disappear.

Our Story

We started in 2002 with two clients—a multi-day national walk series and a week-long endurance ride—and a handful of passionate staff who believed that nearly anything is possible if you have the heart and are willing to put in the work. We were forever changed by the early AIDS Rides and Breast Cancer Walks. Forever impacted by those early connections, we made our communities better by working with the non-profits we cared about. We had to. They needed us.

20 years later, we still have the same drive and idealism we did when OP 3 began. Our expertise comes from creating and producing nearly 400 events in 40 cities, raising over $582 million for our clients, and supporting more than 505,000 participants, most of whom we also recruited and coached on fundraising.

When live events came back in 2022 we were proud to have produced 30 in-person events including 3 large event series. We implemented new event concepts for new and existing clients, including event day programming and activations. Had the opportunity for in-person brainstorming sessions with clients to create brand-new event concepts using our one-of-a-kind blueprinting strategies.

Our client base is almost exclusively non-profit organizations and major hospitals. Our events range from intimate virtual meetings to large symposium broadcasts, from small 5Ks with no registration fee to multi-day, multi-route rides and walks with high fundraising minimums and 10,000 participants. The quality of our experiences and events sets us apart from other agencies, as does our commitment to continuous improvement, and our focus on the bottom line.

We love this work because it’s an opportunity for us to learn as much as we teach. We love this work because we love finding new ways to delight participants.
We love this work, not because we think we can change the world,
but because we know we can.

 

WORKING TOGETHER

We work shoulder-to-shoulder with the clients we serve.

We create a unique timeline addressing all event deliverables at the start of every project. Then we set expectations together so that our partners are always in the loop—whether we’re handling recruitment, fundraising, planning, production, or everything. Finally, we pair our client partners’ needs, priorities, and assets with our extensive expertise to make the most of every event.

 

We take a holistic planning approach to create an incredible experience.

From the communication plan, to the first fundraising call-to-action email, through the last participant goodbye and event clean up, we turn the biggest elements and the smallest details of our partners’ vision into flawless reality. Those little things have big impact. Parking isn’t simply parking—it’s your event’s welcome mat and kiss goodnight. Making sure the mission messaging is woven throughout all event elements means participants connect directly with our partners and their purpose while enjoying an incredible event experience.

 

We thrive on collaborative client partnership.

We are part of our partners’ front line, working as a seamless extension of those teams to ensure their vision is realized. Our passion, experience, and attention to detail separate us—and the experiences we produce—from other agencies.